San Francisco, CA. Excerpt from Interior Design Magazine: Quick. Name a top enterprise in San Francisco. Tourism. And what was inexplicably difficult for tourists to find, citywide? Yep, taxis. Try hailing one, no matter the time of day. Name another top enterprise? Technology. It was therefore inevitable that some genius would dream up a ride-sharing app. Uber was predestined for local success." Uber has since spread aggressively, to 100 cities in 45 countries. The headquarters, though, remain in San Francisco.
Photographs commissioned by Uber and O+A Photographer: Jasper Sanidad Production / Camera Crew: Whitney Sakae Beers Post Production: Jasper Sanidad, Whitney Sakae Beers, Denise Cherry